
A business usually has a very restrictive budget when it comes to promotion. Business owners need to promote their business to make their customers aware of their product or services in the market at the lowest possible cost. There are many ways to do that. So, we have listed some of the most amazing ways to promote your business. Thank us later!
- Giveaways
People love freebies, particularly which they can use to increase their knowledge or enhance their lives. You can establish an entire promotional campaign on this very basis. For instance, if you are running a furniture repair business, then you can distribute free furniture planning guides, color swatches or brochure. Once you disperse useful information to your customers, then they will perceive you as a professional in this very field. Contact ConceptPlus for more.
- News creation
If you are wanting to promote your business in the local newspaper or TV, it is easier than you think. Hire a PR to get you in touch with a media person. Or create some news to lure in some potential leads.
- Events
You can also gain the media’s attention by hosting a promotional event. For instance, if you run a yoga class, you can invite a celebrity to promote your business. If you have a real estate business, you can give the celebs a tour of the model home in the area etc.
- Charity tie ins
If you are launching a new product and want to increase its visibility among customers, then offer your product to many charities for use at a fund raising event. This will help your product gain a lot more visibility among those who are attending the event.
- Contests
You can give away a unique item or several items as a hamper as contest prizes. Firstly, seek a contest theme associated with your business. If you are hosting a catering content, then offer a quiche eating contest. If you own a beauty business, host the best makeup contest. Offer the prizes to the winners.
- Community services
Nothing holds a candle to community services when it comes to gaining the attention of people faster. If you run a gardening service, you can offer one season services at no charge to an NGO or a nursing home in your locality. In this way, a word of mouth marketing brings forth many potential leads for your business.